Just like the whole world, Pakistan is no behind making use of the lucrative Black Friday. In recent years, online shopping has been gaining traction in Pakistan. The e-commerce market in Pakistan is enjoying the best flight with its reach expected to go beyond $1billion by 2020. Black Friday has come on top as the biggest shopping festival for Pakistanis and online stores are no behind making this extravaganza a little more surprising for shoppers. However, with so many E-commerce companies now offering their discounts, it becomes difficult for an average shopper to find the perfect deal. Here is the top online store that you need to watch this year.
Daraz.pk is undoubtedly the biggest E-commerce store in Pakistan. Founded in 2012, recently it has been acquired by the leading international E-commerce giant Ali Baba. Since its inception, Daraz has been setting up new marks breaking all the sales. In 2015 Daraz CEO Muneeb Maayr told Tribune, Daraz got 1.5 million visits and 55% more orders than any regular day. Last year sale was also groundbreaking as Daraz got 3 times more traffic than usual days.
In 2018 Daraz.pk is starting yet another new venture 11 11. Known as Singles Day in China, 11:11 is a global shopping festival from Ali Baba competing American Black Friday. Let’s see what Daraz achieves by its Gyara Gyara venture after being acquired by Ali Baba.
Naqad.pk is a new entrant into Pakistani E-commerce landscape. However, the company is looking to set this year’s Black Friday Pakistan as the launch pad. Naqad.pk is claiming to offer the biggest Black Friday discount Pakistani shoppers have ever witnessed. In a blog post published at Naqad.pk, the company states, they could beat up all discounts and might climb up to 95% for particular items. The 3-day festival will start on 23rd November and end on 26 November. Let’s see if Naqad.pk can make a significant impact on this year’s Black Friday sales in Pakistan.
HomeShopping.pk is the 2nd largest online shopping store in Pakistan in terms of traffic acquisition. After Daraz acquired Kamyu.pk, HomeShopping quickly took its place in Google & other search engine rankings. Black Friday last year has been a success for HomeShopping as well acquiring 800,000 visitors and 42 times boost in sales. The most famous category on HomeShopping at Black Friday which they call White Friday was Electronics & home appliances. The biggest delight for customers on HomeShopping White Friday was 65% of the orders were delivered on the same day.
This Year HomeShopping.pk white Friday discount could get as high as up to 70% off.
Yayvo.com is the E-commerce venture of TCS. Being owned by TCS gives Yayvo a natural edge over its competitors and we have seen that at the eve of Black Friday Pakistan too. The site was successful to attract 500,000 visitors during the sale. Yayvo.com was successful to convert almost 60,000 of its week-long traffic into customers. While Mobiles & tablets were the hot categories for online shoppers at Yayvo.com.
This time Yayvo.com is expected to bring even more delight to shopping fanatics by offering up to 80% off.
iShopping.pk also has earned quite a place in the E-commerce arena of Pakistan. In the year 2017, ishopping.pk saw a significant rise in traffic due to black Friday in Pakistan. Known for gadgets, mobile phones & gaming consoles, though iShopping did not offer great discounts, still, it was able to convert quite a traffic into customers.
Black Friday 2018 is also expected to be a delightful offer for iShopping buyers and we can expect a decent discount this time.